The Illusion of Execution in Business. Why Brilliant Strategies Fail and How to Build the System That Makes Execution Succeed

Months are spent developing a sophisticated strategy. Consultants build impressive slides. The board approves the roadmap. The launch is declared ready. Six months later, nothing has meaningfully changed. This is not an isolated failure, it is one of the most consistent patterns in business. It happens across all kinds of companies: fast-scaling startups facing their […]
The Architect Negotiating Tomorrow’s Built World

Crafting the Future of Architecture – Where Design and Engineering Drive Innovation, Sustainability, and Human Well-being Across Cultures and Communities When Maryam Khobreh negotiates, there are always two winners: the people who live and work in the spaces she designs as an architect, and nature itself. I first met her on my course „Mastering […]
The multifaceted negotiator — combining the precision of an engineer with the creativity of a designer.

The precision of logical reasoning and the creativity required to solve complex, unpredictable challenges form a truly unique combination. I know someone who embodies these qualities—and many more: Cihan Yasa, whom I met during my course “Mastering Difficult Negotiations” which I teach for the Executive MBA Programs at the TU Wien – Academy of Continuing […]
Communication can make or break a negotiation.

Insights from a seasoned communicator In negotiations, strategy is key. However, when things get heated, strategy and logical arguments become secondary. What comes first? Communication. In my negotiation courses, we focus – among others – on unlocking the potential of skillful communication. When I think about communication talent, one name comes instantly to my mind: […]
Assertive, not aggressive. The natural-born negotiator.

I met Damir at my course “Mastering Difficult Negotiations” which I teach for the Executive MBA Programs at the TU Wien – Academy of Continuing Education. From the first hours of the in-class interaction I perceived him as a very attentive and patient listener who asked thoughtful questions and integrated the answers into practice. As […]